How to Choose the Best Website Builder for Your Needs
When selecting a website builder, it is crucial to be assured that you not just end up with great value but also a professional-looking and operable website. But how exactly do you go about making that choice, especially that there are quite many options available right now?
Make a plan for your website.
First and foremost, define the key intention behind your website. For example, if you’re an online retailer, it might be to boost your sales through your website. If you’re a local business, you may wish to have more foot traffic; if you’re a consultant, your goal might be to build awareness of your services and gather leads to grow your business. In any case, once you’re clear about your website’s goals, you will know what features you need, making it easier for you to choose the right website builder for your needs. This will help you avoid wasting precious time and money.
Know the builder’s pricing and available plans.
Obviously, it is important to choose a website builder you can afford to pay. Their payment options should be flexible – for example, you should be able to pay monthly, bi-monthly or yearly, whatever is most comfortable for you. Remember that with some website builders, you have to make the payment in full upon accepting their terms of service.
Good thing most website builders, if not all, offer a free trial, while some may let you use a free plan indefinitely but with their logo and ads on your website. If you’ve tried out a few builders and you’re close to making a decision, make sure you review the refund policy of the builder you choose. There will often be a 30-day money back guarantee, but others are known to offer up to three months.
Select a builder that gives you enough customizability.
Among the best selling points a website builder can offer is full control over your web design and, of course, that nifty drag-and-drop functionality. Check too if you’d rather work with your mobile interface and your desktop interface separately, if you want a single place from where you can control them bot. Although most website builders provide mobile-responsive templates, not all of them will let you edit your desktop and mobile displays in one place. This can be a crucial consideration if your websites calls for frequent changes (for example, if you feature news).
Last but not least, you might also want a builder that gives you backend control of your site – that is, by letting you make changes to existing code and add your own. While this has become more common than ever, especially with the paid versions, this is one of the best forms of customization that you can get from a website builder.